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"Start Before You're Ready"

About Sophie

The world of direct sales introduced Sophie to personal growth. As Sophie continued to meet more entrepreneurs with unusual backgrounds, she began to notice a pattern taking hold: Why was it so many people who were successful in sales had trouble in their pasts? What made so many people with addictions successful in mental endurance activities like cold calling or extreme marathoning?


Sophie began to research if there was any correlation-- or even causation-- between these character traits.


It became clear that certain traits, like high risk tolerance, could be incredibly destructive if not used properly or incredible strengths if used constructively. Sophie found 4 primary traits that were responsible for
both the struggles and successes of entrepreneurs and debunks them in her new book, Brain Judo. The 4 traits are:  


  • High Risk Tolerance
  • Hunger for Variety
  • Disregard for Authority
  • Obsessive Thought Loops


Creatives are often taught that these traits are weaknesses when in fact, they are unique strengths in disguise. The first step to using them is to reframe the beliefs we hold about them.

Today, Sophie uses light-hearted humor and qualitative research to bring these uncomfortable but useful lessons into the light. She uses her high risk tolerance to take much healthier risks, like solo trips to foreign countries, risky investments, outdoor adventure activities, and trying mystery foods. She has made it her purpose to teach others to use their unique traits constructively, too.

She is a #1 Amazon best-selling author of Brain Judo, Chicago real estate expert, motivational speaker, and book worm. She is deeply passionate about nurturing young entrepreneurs and providing actionable resources for people who think differently.


Entrepreneurs and creatives deviate from the norm and often don’t get the type of developmental support they need. Traditional education is designed to serve the needs of the majority. Therefore, people who think or do things differently never learn that their differences are actually strengths and develop the belief that their differences are weaknesses. Rather than learning how to take positive, calculated risks, young people are often taught not to take risks. Teaching this "risk abstenance" leads to unguided, potentially dangerous experimentation. Sophie teaches young people how to "practice safe risk".


Sophie creates content and community for different kinds of thinkers to take ownership over their lifelong education. The first step in learning how to use your differences as strengths is reframing your beliefs about them.


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